MixedMedia

Last week’s New Yorker cover struck me with some mixed emotions. Great to see it take the format of Time, Life and other “people” oriented news magazines by featuring the portrait of a person of prominence (yeah, whatever). Actually, a very important figure, our new President, Barack Obama.But a couple of things seemed amiss. First, it didn’t really look like the thin and point-featured Barack Obama I’d come to be familiar with from news sources. No, this one looked more like… Denzel Washington?  Then again, what was with the Washington wig?The portrait is called, “The First.” Its clearly intended to give the subject, our 44th, some historical weight. Wait, except he doesn’t need any. His movement, his message, his election *are* the historical weight.To be fair, this cover is about race. At least that’s what the association between the portrait and the title is intended to inspire. And I don’t want to dismiss that. In fact, I think David Remnick’s piece in this week’s magazine is an eloquent, memorable testimony to this important moment in history. Putting a wig on the President and dressing him in 18th century attire and associating him with a leader who, having showed great courage in many ways, did little as president to support the cause of slavery seems awkward and confused.No doubt as President Obama builds his own legacy as the nation’s top leader, the need to project the trappings and images of history will fall away and he will emerge into popular art unadorned, unencumbered. I will look forward to the end of the backward glancing arts.

NetSquared’s N2 Think Tank asks, “What was the best example or lesson learned about leveraging social media from the political campaigns this year? We saw candidates speaking to citizens through various mechanisms, but we also know that candidates have a lot more money than most of our nonprofit organizations (even if the tools are free, staffing and strategy development isn’t). What social media tools, tricks, and strategies were employed that could be used successfully with nonprofits?”

So I’m not going to talk about a particular technology (its pretty clear from basic data available that the Obama Campaign ran a stronger presence across pretty much all platforms and tools, and part of that is money and lessons from ’04 and netroots connections into the campaign HQ) but rather about something I sensed is very unique to this year’s contest, and to the Obama campaign in particular, which is this:

Appropriation and DIY messaging. (more…)